The email machine we build behind every offer.
A real account, real buyers, and a Klaviyo login collecting dust. We built the flow stack once, on a calendar, and it has run itself since.
What was off
No welcome, no cart, no post-purchase, no win-back. The list existed. Nothing was talking to it.
What runs now
Welcome, cart, browse, post-purchase and win-back, segmented by behaviour, running itself in the background.